How many times has your company paid for market research only to be left with answers, not solutions? Backed by Foundation Pricing & Revenue Consultants, Foundation Research provides the extra step in Market Research by not only providing you with the answers, but also direction to make those answers work for you with The Foundation Group! We specialize in:

	Information Requirements
	Data Collection
	Data Processing
	Action Plan Workshops

Some examples of our ad hoc & tracking research include:

1. Customer Satisfaction/Retention (CRM)
2. Brand Equity
3. New Product Evaluation
4. Usage & Attitudes (U & A)
5. Pricing Studies
   1. Price Elasticity - Conjoint and Discrete Choice Analysis
   2. Price/Value Mapping
   3. Revenue Modeling
   4. Competitive Pricing Analysis
   5. Right-Pricing New Products
   6. Trade Channel Analysis
6. Focus Group Facilitation
7. Customer Focus Change Management
8. Executive Interviews
9. In-depth B2B Surveys
10. Mystery Shopping
11. Advertising Awareness
12. Call Centre Evaluation